The user of personas are representations of our target customers. Creating user personas involves researching. And we were outlining our ideal customer’s goals, pain points,…
Definition of the Market Segmentation Market segmentation is a marketing tideway that splits a huge market into smaller, increasingly manageable parts based on similarities. It…
Attributes Definition Attributes refer to the characteristics that define the service and product. They are the series of elements that influence the purchasing decisions of…
The visual imagery put on our sunglasses. We’re about to go on the sensory ride, including bright bursts of sunlight. And the verdant meadows of…
Startups need a strong digital presence and a marketing agency that understands the ins-and-outs of their needs. These agencies can provide startups with content creation,…
Contact points and touchpoints are the times when consumers encounter our brand during the consumer journey. And contact points and touchpoints it can take place…
Content curation on social media is the premise that we did not take to write and produce all of the content we post. Also, “content…
In the competitive world of marketing, promotional merchandise remains a surprisingly powerful tool. But not all giveaways are created equal. The key to success lies…